 You may think that all you need to start a successful mobile app is having a unique business idea that will fill a gap in a specific industry. And here comes the release day with a red carpet, champagne and millions of people worldwide that want to download your app right away. Unfortunately for all of us (believe me we all have this great app idea in our mind), it is unlikely to happen. Because the app market is huge and competitive and there are so many apps to download, that it’s difficult for an average user to make a decision.
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